MASCULINE BY DESIGN
How Men Are Discovering Their True Masculine Power Without Following Cookie-Cutter Advice or Losing Themselves in the Process
Why aligning with your Human Design reveals your unique blueprint for self-leadership, authenticity, and embodied living.
How alarming is this…
Most men live their entire lives trying to fit into an outdated, one-size-fits-all version of masculinity. Society has fed us endless narratives about what it means to be “a man,” often promoting conflicting ideals: be strong but sensitive, lead but follow, succeed but stay humble.
The result? A generation of men struggling to find their way.
HERE’S THE PROBLEM…
BUT IT DOESN’T HAVE TO BE THAT WAY
Masculinity has become clouded, confusing, and disconnected from the unique truth of who we are as individuals.
We’ve been taught to follow advice that isn’t tailored to our needs, leaving us frustrated, burned out, and unsure of how to truly lead ourselves and others. Without clarity, most men end up:
Forcing themselves into roles that don’t align with their true strengths.
Ignoring the natural rhythms of their energy, leading to burnout.
Losing connection to their deeper purpose and the relationships that matter most.
For many, this creates a constant feeling of failure or “not enough,” no matter how hard they try.
This cycle keeps men stuck...
Which means:
You’ll continue to second-guess yourself, feeling like every decision is the wrong one.
You’ll keep burning yourself out by forcing energy where there’s none to give.
You’ll never fully unlock your natural gifts because you’re focused on “fitting in” instead of standing out.
You’ll struggle to embody true leadership, leaving you disconnected from your masculine power.
But it’s not your fault.
The world hasn’t given men the tools to understand themselves. We’ve been told to emulate others’ successes without ever being shown who we really are…
This is the map you’ve been looking for. It’s not another cookie-cutter approach to self-improvement or a one-size-fits-all method for men’s work. Instead, it’s a practical and deeply personalized system rooted in Human Design—a blend of modern science and ancient wisdom that reveals your unique energetic blueprint. This program equips you with the tools to understand yourself, lead with clarity, and embody your true masculine power in a way that no other system can.
This program is for you if:
Despite years of men’s work, you still feel like something is missing or unclear.
You’ve struggled with burnout and frustration, feeling like you’re forcing your way through life.
You want to stop guessing about your purpose and start leading from a place of certainty and confidence.
You’re tired of trying to fit into someone else’s definition of masculinity and want to discover what it means for you.
You’ve felt stuck, lost, or disconnected and are ready for a breakthrough.
You’re seeking practical tools and a clear framework to align your energy and make decisions that truly serve you.
You’re looking for a community of men who are also committed to growth, authenticity, and self-leadership.
This program isn’t about fixing you because you’re not broken. It’s about giving you the tools to work with who you already are, uncovering the gifts you’ve had all along. Through Human Design, you’ll stop fighting against yourself and start living into your natural flow—becoming the man you were designed to be.
WHY THIS PROGRAM IS A GAME CHANGER
—AND WHY NOW IS THE TIME TO JOIN
We’ve been where you are—feeling disconnected, stuck, and uncertain of how to step into leadership in a way that feels natural and aligned. Through our own journeys with Human Design, we’ve not only found clarity and purpose but a process to help other men do the same.
Let us introduce you to Masculine by Design: The 4-Week Intro Program—a transformative experience that integrates modern science and ancient wisdom to uncover your unique masculine blueprint. This isn’t another self-help seminar or generic men’s coaching. It’s a guided journey to help you lead with precision, embody your authentic self, and tap into the untapped potential of your true design.
This 4-week program will provide you with the foundation to understand your energy, decondition from societal programming, and embody your unique masculine power. We’ve taken what’s often an overwhelming or abstract concept and distilled it into a practical, clear, and actionable process that will transform how you lead, relate, and live as a man.
HERE’S WHAT YOU CAN EXPECT
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ALIGNED DESCISION MAKING
Make decisions with confidence and clarity by connecting with your inner authority. No more second-guessing, overthinking, or chasing what’s not meant for you.
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MASTERING MASCULINE EMBODIMENT
Step out of societal molds and into the man you were designed to be. Learn to embody both strength and presence, alongside emotional intelligence and fluidity, in a way that feels true to you.
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RECLAIMING YOUR UNIQUE GENIUS
Discover the gifts you were born with. This program will help you see where your power lies so you can double down on your strengths and stop wasting energy trying to be something you’re not.
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RELEASING CONDITIONING
Break free from the societal pressures and outdated paradigms that keep men stuck in cycles of frustration, comparison, and burnout. You’ll learn how to clear the noise and step into your own rhythm.
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LIVING WITH PURPOSE AND PRECISION
When you operate in alignment with your design, life stops feeling like an uphill battle. You’ll learn how to conserve your energy, act when the time is right, and lead with conviction.
WHAT YOU GET WHEN YOU SIGN UP
🔥 Personalized Human Design Chart Reading and Introduction
Gain immediate access to tools to understand your unique design. This foundational resource lays the groundwork for everything you’ll learn in the program. ($300 value)
🔥 4 In-Depth Weekly Live Group Calls (90 Minutes Each)
These interactive Zoom sessions dive deep into Human Design, covering topics like energy centers, decision-making, deconditioning, and embodiment practices. Connect with other men on this transformative journey. ($600 value)
🔥 Comprehensive Program Workbook
A detailed, actionable guide for each week, including personalized journaling prompts, embodiment practices, and strategic exercises to integrate Human Design into your daily life. ($250 value)
🔥 Supplemental Weekly Videos
Exclusive content to deepen your understanding of each week’s topics before the live sessions. Clear, concise, and designed to help you embody your unique masculine power. ($200 value)
🔥 Exclusive Access to the Masculine By Design WhatsApp Community
Join a growing brotherhood of men committed to their growth. Share insights, gain support, and network with like-minded individuals who are also experimenting with their Human Design. (Priceless)
🔥 Lifetime Value for Your Masculine Evolution
The insights, strategies, and practices you’ll gain from this program aren’t just for the next 4 weeks—they’re tools you can use for life to continuously evolve and embody your true self.
All of this is valued at over $1,350 USD!
But you can join this
4-week journey for only $208 USD.
READY TO STEP INTO YOUR
MASCULINE DESIGN?
📅 WHEN
The program begins on Thursday, January 9th, 2025.
Weekly calls will be 90 minutes long and designed to fit a variety of time zones.
Call times will be confirmed before the program starts.
The Story of Lion and Daniel:
How Masculine by Design Was Born
Lion and Daniel’s journey to creating Masculine by Design didn’t start with grand plans or strategies—it started with their own struggles as men trying to find their way in a confusing world. Their story is one of transformation, connection, and discovering how Human Design can be the key to unlocking true masculine leadership.
Lion’s Journey: From Misalignment to Mastery
5/1 Splenic Manifestor.
For years, Lion wrestled with shame and self-doubt. As a Manifestor, he was designed to initiate and inform, but no one had ever taught him this. Instead, he found himself waiting for opportunities to come his way, frustrated when they didn’t materialize. He didn’t understand why he struggled with relationships or why people sometimes reacted strongly to him—until he realized the power of his energy.
Lion’s energy comes in bursts: creative explosions of momentum followed by periods of rest. Before Human Design, this cycle left him feeling ashamed. He wondered why he couldn’t just “push through” like other men or why he had so many unfinished projects. It wasn’t until he discovered Human Design that he saw the beauty in how he was wired. He learned that his role isn’t to finish everything but to initiate what matters and inspire others to carry things forward.
The biggest shift came when Lion embraced his Strategy of informing. He realized that by simply communicating his intentions, he could avoid misunderstandings, build stronger connections, and step into the leadership role he was designed for. His relationships transformed, his confidence grew, and he forgave himself for years of feeling like he wasn’t “man enough.” With Human Design as his guide, Lion has been living his experiment for 4 years, using this knowledge to step into authentic leadership and coach others to do the same.
Daniel’s Journey:
From Burnout to Balance
3/5 Emotional Projector.
Daniel’s life looked very different before he met Lion. By the time they crossed paths in Bacalar, Mexico, in 2024, Daniel was burned out—physically, emotionally, and spiritually. He had been forcing his way through life, trying to achieve success by hustling, initiating, and pushing forward. His body was in chronic pain, his work felt like a prison, and he was constantly running from himself. Deep down, Daniel knew something wasn’t working, but he couldn’t figure out why.
That’s when Lion introduced him to Human Design. In a single reading, everything clicked. Daniel discovered that he’s a Projector, designed not to hustle and grind but to wait for the invitation and guide others from a place of wisdom. For the first time, he understood why his attempts to force things always left him drained—he wasn’t living according to his design.
The relief was immediate. For the first time, Daniel felt seen and understood. He stopped chasing opportunities and started focusing on aligning with his unique energy. He leaned into his Emotional Authority, learning to ride his emotional waves and wait for clarity before making decisions. He found deeper connection to his inner masculine and feminine, no longer feeling the need to prove his worth through constant action.
By honoring his design, Daniel saw his life shift. Invitations began to flow in as he embodied his purpose, and he experienced more ease, joy, and fulfillment than he ever thought possible. Human Design became a blueprint for his growth, guiding him toward the leader he was always meant to be.
FAQ
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Each call will be 90 minutes, held on zoom, every Thursday starting on January 9th 2025 at 5:30 PM PST.
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Human Design is a cutting-edge system that combines ancient wisdom (astrology, the I Ching, the chakra system, and the Kabbalah) with modern science (quantum physics and genetics) to give you a blueprint of how you’re uniquely designed to operate in the world.
It’s like a personalized manual for your life—showing you how to make decisions, manage your energy, and live authentically without burning out or second-guessing yourself.
This system reveals your energy type, decision-making strategy, and areas where you’re naturally powerful—and it also highlights where societal pressures might be pulling you away from your true self.
Why is it powerful?
Most self-help advice tells you to follow generic “one-size-fits-all” methods that might not align with who you are. Human Design, on the other hand, is precise, tailored, and practical. It helps you understand:
• *Your natural strengths and gifts*
• *How to align with your purpose and lead authentically*
• *Why certain areas of life feel harder or unfulfilling*
• *How to decondition from societal expectations and live true to YOU*
It’s not about “fixing” yourself—it’s about realizing who you already are and stepping into that power with confidence and clarity.
In our Masculine by Design program, you’ll learn how to use Human Design as a tool to step into authentic leadership, conserve your energy, and unlock your potential as a man. This is your chance to stop guessing and start living with purpose and precision. 👊